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Dating Disruption — How Tinder Gamified a business

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Dating Disruption — How Tinder Gamified a business

Tinder’s user that is gamelike enticed over looked users, resulted in quick portion development, and fundamentally displaced industry incumbents.


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An analysis for the U.S. mobile dating software industry from its inception in 2007 to its phenomenal shakeout in 2013 demonstrates that Tinder changed the overall game — quite literally. Read More